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Confidential strategic advisory for founders, investors, and growth-stage companies.
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We structure capital and advisory strategies with absolute discretion. Share high-level details regarding your inquiry, and a senior partner will connect with you via secure channels.
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Frequently Asked Questions
Common questions from founders and investors.
What exactly does The Startup Gig do and how is it different from a traditional law firm?
We are an integrated legal and strategic advisory, not a traditional firm that handles legal in isolation. We work across the legal, financial, tax, and governance layers of a transaction or company structure as one connected stack. The difference in practice: fewer handoffs, faster execution, and counsel that understands the commercial logic behind the legal decision.
Who leads the engagements and will I always work with the same person?
Every engagement is partner-led from start to finish. You will always work directly with our senior advisors — not a junior associate picking up context mid-deal. We keep a deliberately focused client roster precisely so that this standard never slips.
We already have a CA and a lawyer. Why do we need you?
Most founders have a CA for compliance and a lawyer for documents. What's often missing is someone who sits across the entire picture — connecting the tax implications of your cap table to the governance implications of your investment terms to the legal implications of your employment structure. That's the gap we fill, and it's the gap that becomes expensive when it surfaces during diligence.
Do you act for investors or founders and does that create a conflict?
We act for both - not simultaneously on the same transaction, but across our client roster. This gives us genuine fluency in how the other side thinks, which makes us more effective negotiators and more accurate risk-spotters regardless of which side we're on. Every engagement is conflict-checked before it begins.
We are a family office making our first direct startup investment. Where do you start?
We start by understanding your investment thesis, risk appetite, and governance expectations - then work backwards to the right entry structure. First-time direct investors often inherit terms that were written for institutional VCs - we make sure your documentation reflects your specific situation, not a precedent that wasn't designed for you.
We are based outside India and want to invest in or set up an Indian company. Can you guide us through this?
Yes, India market entry and cross-border structuring is a significant part of what we do. We advise on entity setup, FDI compliance, FEMA regulations, appropriate investment vehicles, and the structural decisions that determine how capital enters India cleanly and how returns can exit efficiently.
How do engagements work if we are in a different time zone?
Seamlessly. We work with international clients across the US, UK, Middle East, and Southeast Asia on a regular basis. Engagements are structured around clear documentation, async communication where appropriate, and scheduled calls at mutually workable times. Distance has never been a friction point for how we work.